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PCI Webinar - Marketing Your Library's Digital Collection
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PCI Webinar - Marketing Your Library's Digital Collection

FREE for members ($15/$20) - In this interactive and informative presentation we will cover both traditional and digital marketing strategies, and explore best practices. With the right approach, your library can boost awareness and usage of its digital collection!

1/15/2020
When: 12:30 PM
Where: Online
United States
Contact: 513-751-4422


Online registration is closed.
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Cost  |  CEUs  |  Competencies  |  Who Should Attend?

PCI Webinar withNick Tanzi

Marketing Your Library's Digital Collection

Wednesday January 15th from 12:30 – 1:30pm 

Must register by 1/10 Extended to 1/13

While 95% of public libraries lend eBooks, 60% of our patrons indicate a lack of awareness of eBook availability as a barrier to use; this according to a recent Library Journal/School Library Journal poll. As libraries continue to add streaming movies, music, digital magazines and other formats to our collections, our need to engage in effective marketing will only continue to grow.

In this interactive and informative presentation we will cover both traditional and digital marketing strategies, and explore best practices. With the right approach, your library can boost awareness and usage of its digital collection!

Nick Tanzi has been incorporating emerging technologies into the library as a children’s librarian, the founding member of a digital services department, and most recently, as the Assistant Director of the South Huntington Public Library. During this time, he has spoken in the U.S. and abroad on topics ranging from social media marketing to 3D printing.

Who should attend?

  • Academic Library Staff
  • Adult Services Staff
  • Collection Development
  • Educators
  • Front-line Library Staff
  • Instructional Library Staff
  • Librarians
  • Marketing & PR
  • Public Library Staff

Competencies Covered (Competency Index for the Library Field):

Essential Library Competencies

-Library Collection Competencies

  • Digital Resources Technology
  • E-Resource Management

-Library Management Competencies

  • Marketing & Public Relations

-Public Services Competencies

-Adult & Older Adult Services

  • Adult Reference

-Children’s Services

-Circulation Services

-Patron Training

-Public Access Technology

-Young Adult Services

Technology Competencies: Systems & IT

-All IT

-Web Design & Development

CEUs:

OLC accepts up to 1 CEU

KDLA accepts up to 1 CEU

ISL accepts up to 1 LEU/TLEU

Price:

Free for Employees of Supporting Member Institutions
$15 for anyone In Ohio
$20 for Everyone Else

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